Perspective
Fortune Favours the Kind
How do we spread an optimistic, positive message during a time when the streets of Seattle can feel a bit bleak?
- By
- Taylor Reed
- Date
- 03.07.2021
We believe wholley in the power of art, and now more than ever intend to use art as a vehicle for positive change. We see great fortune in the positive energy in your upcoming year.
In our Capitol Hill HQ we turned our front door gallery into a crystal ball. Pedestrians were greeted by a glowing frosted light as smoke filled the entrance.
A viewing portal at eye level encouraged passersby to participate. Peering into the space, an interactive, ever-changing rolodex of fortunes would cycle through. Phrases such as, “There is no wisdom greater than kindness” or “all signs point to much kindness in your future” help deliver a timely message.
SMOKE FILLED CRYSTAL BALL ROOM
PROCESS
concept
Custom graphics and pins filled the psychic fortune storefront.
Align your chakras with Acrylicize. First visit free cards were sent out to industry friends and partners encouraging happy fortunes in 2021.
CUSTOM PINS
MEDIA DESIGN IN-HOUSE